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3 Reasons Why All MLM Distributors Need a Blog

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The world of multi-level marketing or as it’s often referred to as network marketing has bone through a HUGE shift in the last few years.

MLM distributors who are trying to build their businesses using purely offline tactics are struggling like never before.

Most network marketers WANT to embrace the Internet and learn how to use the Internet to help them grown their business, but they just don’t know how.

Some start by searching for leads, and they find all kinds of online systems that are supposedly selling qualified “mlm leads”, but when they actually spend money one them and try to follow up with them and convert them to customers or distributor, they are incredibly disappointed when most of those people don’t buy.

Buying MLM leads in most cases is just a waste of time.

Most of the companies selling these low-quality leads are selling junk.  Half the people you’ll call on these lists will not even know how they got ON the list in the first place.

Some of them will yell at you and most of them are completely non-responsive.

In a recent blog post I wrote, I explain what I believe to be the best way to get MLM leads and that is by starting a Blog.

Today, I wanted to dive into this a bit more and give you three reasons why all distributors need a blog, and once you watch this video and realize how a Blog can help you grow your business, you’ll understand why I’m such a big advocate for blogging.

Most MLM companies nowadays offer their reps a pre-made replicated website.

However, what most reps don’t realize is that these sites are pretty much useless in terms of generating customers, or distributors for their business.

The reason why is because Google does NOT show duplicate content on their search engine, so if you are a distributor with a replicated website, your site looks exactly the same as 20,000 other sites out there, and Google will NOT send you any traffic.

Which basically means your website is pretty much invisible.

No wonder you’re not generating any customers or distributor with your online website – it’s invisible to the search engines!

Whereas if you setup your own Blog and start creating content, you will start to develop a following of prospects who may eventually become customers or distributors in your business.

If you’d like to get started and setup with your own Blog which can help you become a top producer in your MLM, click here to learn more.

 

Best Way to Get MLM Leads

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After being in several different MLM / Network Marketing companies and getting stuck after burning through my warm market, I started looking online for the best way to get MLM leads.

In the old days, way back in 1997, the first MLM company I worked for taught several offline lead generation strategies such as:

  • Wondering around shopping malls and plazas and talking to random strangers
  • Hanging out in the self-help section of a book store and pouncing on anyone there
  • Getting dressed up, going to hotels and riding elevators and handing out business cards
  • Going to different retail stores, striking up conversations with clerks and pitching them your MLM
  • etc.

I have to admit that I was absolutely HORRIBLE at these types of prospecting methods.

I am NOT your typical sales-type personality.

I’m more introverted and shy, and about the LAST thing in the world that I want to do is walk around malls talking to strangers!

This is why the first MLM I joined back in 1997 didn’t work out very well for me.

Once I worked through my warm market, and any referrals that I could get, I was STUCK.

So when I got back into the MLM scene in around 2008 / 2009, I started looking into ways to generate leads online.

Best Way to Generate MLM Leads Online

I have to say that when I first started looking at different ways to generate leads online, it didn’t go very well.

I found a bunch of different companies selling “hot leads” for the MLM industry, but I didn’t see any success with those either.

I tried doing online and offline advertising using banner ads, radio ads, magazine ads, newspaper ads, classified ads, and more!

None of it produced a lot of success…

… in fact, about the only people that I was able to get to join the MLM I was promoting were people who have been readers of my Blog.

As a Blogger since 2006, I have built up a following of regular blog readers who I’ve provided a TONNE of value to through my blog posts, my videos and my coaching/mentoring services.

Interestingly enough, any time I would join an MLM company and I would blog about it, I would usually have a few dozen people join the MLM I was promoting.

Besides my family and friends, ALL of the people that I signed up were people who read my Blog!

The funny thing was that I didn’t even realize this point until in 2014 a mentor of mine shared with me one of his secrets for having ultra success in the MLM industry.

That secret was that he didn’t sponsor people from radio ads, or paid traffic sources, or magazines ads, or by walking around the mall talking to strangers.

He sponsored THOUSANDS of people in his MLM career using his BLOG!

When he shared this with me, I was blown away, as I never even considered a Blog to be a tool that I could use to generate MLM leads.

But once he mentioned this to me, I went back through all the different people that I sponsored in the various MLMs that I’ve been a part of and sure enough, virtually ALL of the people that I signed up came from my BLOG!

Blogging Your Way to MLM Success

After further researching into this and learning about it, I realized that there are several reasons which make Blogging an ultra effective strategy for generating MLM leads.

#1 – Blogging = Attraction Marketing

The beautiful thing about Blogging is that every single blog post that you write and publish, is like a little magnet that ATTRACTS the right types of people to your business.

The people who are attracted to my Blog posts share very similar interests, energy and vibration with me.

Meaning, they’re people just like me!

They might not have achieved the same level of income or success in life yet, but they’re people who I would most likely be great friends with if I met them in person.

That’s how Blogging works.  It attracts the right people to you!

And probably even more importantly, it repels people who are NOT the right people away from me.

For example, people who are very negative or ultra skeptical or who hate the MLM industry or who think that everything is a scam… well, those types of people are NOT going to be attracted to my Blog.

So I don’t even have to waste my time dealing with them.

My Blog only attracts positive, open minded people who have a dream and who are ready to take things to the next level.

#2 – Blogging Builds Value and a Rapport With Your Leads

When people first arrive at my Blog, they don’t know me.

They don’t know who I am, what I’m all about, and how I can help them.

Very quickly though, those questions get answered.

By reading my Blog posts and getting access to the various resources that I share on my Blog, people very quickly learn all about me, who I am, and how I can help them.

This leads to the development of trust and rapport with my prospects long before I even speak to them on the phone or via email or chat.

The beauty of this is that by having a Blog, it automatically “warms up” your leads and prospects because they start to see that you’re a genuine person and when you provide them with so much value, they begin to trust and like you more and more.

#3 – Blogging Attracts Leads 24/7 Regardless What You’re Doing

Once you setup a Blog and start publishing some content, that content will get indexed by the search engines and each blog post acts like a little piece of online real-estate that generates leads for you.

Once I publish a post, it doesn’t matter if I’m awake or asleep or on vacation… my Blog is working for me 24 hours a day, 7 days a week, non-stop.

It’s connecting me with the right people, and it’s helping them out with the value that I share on my Blog.

Also, unlike other methods of generating leads such us buying them, or buying advertising, your Blog doesn’t stop working for me when my advertising budget runs out.

It’s like a machine that never sleeps and never takes a break.

Meaning, I can still combine my Blog with paid advertising methods such as buying leads or doing radio ads or classified ads or Facebook ads or any other paid advertising methods…

… but the difference is that if for example I run a paid ad for 5 days, and then run out of advertising budget for a period of time, my Blog is still up and running 24/7.

This way I can still generate leads even if I don’t have a big advertising budget to invest into generating leads.

Of course if I DO have some money to invest into advertising, I can do that, and generate leads and then use my Blog to “warm them up” to me by providing them with a lot of value.

It’s awesome!

Isn’t Blogging Complicated?

If blogging is so awesome, then why aren’t more people in the MLM industry embracing it as a method for generating leads?

Well, firstly, one of the main reasons is because they don’t know about this strategy.

Until recently, nobody has known how powerful Blogging can be for generating a virtually unlimited stream of MLM leads.

A lot of the people who have figured this out have been keeping this strategy more or less a secret too, as it’s so effective.

That is why those people who decide to get started with Blogging now, will be rewarded.

Of course, the opportunity isn’t going to be around forever.

Once all the top leaders in the industry catch on to how powerful Blogging is as a method for generating MLM leads, everyone will be doing it, and then it might be too late.

Also, chances are that your competitors are catching wind of this as well.

Especially with the new Kalatu Brand Station that has just been released.

The whole MLM industry is about to go through a rapid change in the way people generate MLM leads and sponsor people.

Just like the cell phone revolutionized the way we communicate with people, the Kalatu Brand Station will revolutionize the way we generate leads in the MLM industry.

Another reason why it’s a great idea to get started with Blogging today is because your MLM leads and prospects and team mates will look up to you and see you as a leader that is connected with the latest, up to date, state-of-the art marketing strategies in the MLM industry.

They won’t have to go elsewhere for this type of information, because YOU will be the leader that connects them with this new technology, instead of trying to teach them outdated, offline techniques that are becoming completely obsolete.

This of course can have a very positive effect on your retention rates!

Instead constantly trying to sponsor new people and seeing them quitting on you a few months later because they don’t know how to generate leads outside of their warm market either, NOW your team mates will stick around long term and also start using the Kalatu Brand Station to generate leads for themselves!

But again, you might be asking yourself – isn’t blogging complicated?

Well, it can be!

As someone who has been a blogger since 2006, I have seen THOUSANDS of people try to get started with blogging only to get frustrated, confused and then to inevitably quit!

Why?

Because until now, there has never been a simple, systematized method for learning how to Blog in a way that’s going to position you as a brand, as a leader, and to help you generate MLM leads.

Introducing Kalatu Brand Station

The Kalatu Brand Station completely eliminates the guesswork out of Blogging for the purpose of building your brand and generating MLM leads for your business.

Kalatu is built on the world’s most powerful blogging system – WordPress – but unlike traditional WordPress systems out there, it completely simplifies the entire technology behind becoming a Blogger.

You no longer have to learn anything about hosting WordPress, or installing code, or messing around with FTP servers or any of that stuff that overwhelms most people.

With Kalatu, you can go from zero to having a fully operational Blog in MINUTES!

It’s very simple.

Not only that, but Kalatu also comes with the state-of the art LevelUp Sequence:

Kalatu LevelUp Sequence

So what is the LevelUp Sequence?

Well, it’s a proprietary system that was developed by the Kalatu team, which takes a person from start to finish and shows them exactly what they need to do – step-by-step – in order to become a successful blogger.

All other blogging systems out there give you some of the tools and then leave it up to you to try to figure everything else out.

Most people get confused, frustrated and just don’t know what they’re supposed to do.

That is why in the past virtually 99% of all people who started blogging ended up GIVING UP before they achieved any success.

If you tried starting a Blog in the past, and it didn’t work for you, don’t blame yourself!

It wasn’t you!  It was the technology and the training that just wasn’t available at that time… but it is now.

With the Kalatu LevelUp Sequence that won’t happen.

The system grabs you by the hand and shows you EXACTLY what you need to do in order to succeed.

It’s awesome!

You’ve got to check this thing out.

It’s absolutely amazing.

Trust me, you want to be one of the first people in your MLM to know about this, especially if you are planning on building a team.

Because no matter what, your team WILL hear about this eventually and they WILL ask you about it…

… and the last thing you want is to look stupid in front of your team, right?

Instead, you’re much better off taking a look at Kalatu now, learning what it’s about and how it works, and utilizing it to start generating leads for your MLM.

This way, not only will you look like a genius in front of your team-mates, you’ll also be helping others in the industry as well!

The statistics show that there are over 50,000 people per month in the USA alone who are looking to join an MLM – right now!

And a LOT of those people are looking on the Internet for information about which company to join!

By setting up a Kalatu Brand Station for yourself, you’ll be able to capitalize on that massive market and to help those people find the best MLM for them.

I highly recommend learning more about Kalatu by clicking here.

P.s. If you take the Kalatu platform and the LevelUp Sequence training system for a spin today you will receive a special bonus.  Just click here to learn more.

 

 

Multiple Streams of Income

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Mulitple streams of income…. a concept that many people talk about and desire having in their lives, but very few people fully understand it and even fewer achieve it.

So what exactly is “multiple streams of income“?

For most people, when they think about multiple streams of income, the image that they see in their mind looks a little bit like this.

Multiple Streams of Income Diagram

Basically most people imagine that having multiple-streams of income involves trying to build many different types of income streams all at the same time.

Here’s how most people approach building multiple streams of income.  All at the same time they are:

  • Trying to increase their JOB income
  • Trying to start and build a team in an MLM company
  • Trying to get into REAL ESTATE investing, flipping houses or renting out properties
  • Trying to build up an INVESTMENT INCOME portfolio
  • Trying to MAKE MONEY ONLINE
  • Trying to start a SIDE BUSINESS with a friend or based on some idea they dream up
  • Trying to look for a SECOND JOB to make some extra part-time income
  • Trying to start and build a second team in a second MLM company

When they do this, their energy gets scattered in all these different directions all at the same time.

This DOES NOT work very well!

Your energy gets scattered, you get frustrated, and usually besides your JOB income, the other income streams never really amount to anything.

What I recommend that people do instead is to follow a strategy that I call Multiple Streams of Synergized Income.

What is Multiple Streams of Synergized Income Diagram

Multiple streams of synergized income is a strategy that you can apply in your life, which can give you all of the benefits of having multiple streams of income without all the frustration and overwhelm of trying to do 50 things at the same time in different directions.

Here’s what it looks like:

With the Multiple Streams of Synergized Income strategy, instead of trying to build 5 or 10 or 50 different incomes streams which are all going in different directions and all separately competing for your time, energy and resources, we instead employ a different strategy where we LINE UP all the income streams in ONE direction.

For example, let’s say that the MAIN income stream that you want to focus on developing right now is being a Professional Network Marketer.

Meaning, let’s say that you’ve joined an MLM company that you really like and you want to build up an income stream as a network marketer.

That’s perfect!

Now you have your main income stream that you are going to be focusing your energy on.

What else do you have?

Well, you might also have your current full time JOB that you work Monday to Friday 9am – 5pm, and that job pays you just enough to cover your bills.

Okay, that’s fine, there’s nothing wrong with that.  You WANT to make sure that you’re not under intense financial pressure while trying to build a new business or income stream, so if you currently have a job that pays your bills, then keep it!

Build your second, main income stream as a Professional Network Marketer in your spare time, on weekends and evenings!

So now, you have your JOB and your have your income stream as a network marketer.

What about all those other income streams we mentioned before?

Well, what you wan to do is you want to take a look at your income streams and see if they:

  • (a) create SYNERGY and benefit the current income stream you’re focusing on building, or;
  • (b) create a DISTRACTION and take up resources and time and energy away from the current income stream you’re focusing on building

For example, let’s say that you hear about one of your friends getting into real-estate and renting out houses and making an income stream as a landlord.

Ask yourself “Would trying to buy a rental property right now, and learning how to be a landlord create SYNERGY with my current focus on becoming a Professional Network Marketer, or would it be a DISTRACTION?”

The answer to that question would most likely be that trying to do that right now would be a DISTRACTION.

Because of this, I wouldn’t recommend it!  Let your friend be the landlord and let him focus on that, and YOU focus on the income stream YOU’RE trying to develop.

Next, let’s say that another friend of yours tells you that he just started a part-time lawn-mowing business and he wants to know if you want to be his partner.

Again, you’ve got to ask yourself if that income stream is going to create SYNERGY or DISTRACTION.

Again, the answer will most likely be that it’ll be a DISTRACTION for you from your goal of becoming a Professional Network Marketer.

You can go through all the different income streams that you might be thinking about getting into in your life and honestly ask yourself this question… SYNERGY or DISTRACTION?

Now let’s look at some income streams that could be SYNERGISTIC with your main focus of trying to become a Professional Network Marketer.

Let’s use the Kalatu Brand Builder platform and the Empower Network training system and affiliate program as an example of another income stream.

Would utilizing this system have a SYNERGISTIC effect on becoming a Professional Network Marketer, or would it be a DISTRACTION?

Well, let’s take a look at what this system does and what it teaches you:

  • It sets you up with and teaches you how to create a personal brand on the Internet
  • It teaches you the most up-to-date strategies for generating leads for any MLM using the Internet
  • It teaches you how to become a Top Producer in any MLM
  • It teaches you how to build a successful Team within any MLM
  • It teaches you how to engage Duplication and Synergy within your Team
  • It teaches you how to convert cold market leads into raving fans WITHOUT having to cold-call anyone or hold meetings in your house
  • and much more!

When we look at this list, it becomes VERY obvious that engaging in a system like this can create a LOT of synergy towards achieving your goal of building an income stream as a Professional Network Marketer.

Therefore, if that is your goal, to become a network marketing pro in any MLM, I would recommend checking out this system.

Not only will it help you to become a much more successful network marketer, but you can also develop a synergistic income stream with the Empower Network affiliate program!

But this is not just about the Kalatu system or Empower Network.

Let’s use another simple example to illustrate the idea behind Multiple Streams of Synergized Income.

Let’s use the emailing platform called AWeber.

AWeber allows you to build email lists, auto-responders and communicate with your audience.

AWeber also has an affiliate program which can help you develop another residual income stream.

But before we decide whether we want to participate in the AWeber affiliate program, we have to ask ourselves again…. Will joining the AWeber affiliate program and promoting it help to build SYNERGY for us as Professional Network Marketers – OR – will it just be a DISTRACTION?

Well, since most experts today will agree that if you want to be a successful network marketer, you MUST learn how to use the Internet and how to build email lists and how to communicate with your prospects and clients via email, learning how to use a tool like AWeber would DEFINITELY have a positive SYNERGISTIC effect on your plans to become a Professional Network Marketer.

Also, as a network marketing professional, you’ll have a TEAM that you’ll be leading as well, and guess what?  That team is going to have to learn how to use auto-responders and how to build an email list and all of those things as well, and they’re going to ask you which is the best tool to use for that purpose.

Well, in that situation you can promote the AWeber platform to them as an affiliate, helping them out with their business, while simultaneously building another small SYNERGISTIC income stream in your business.

Is this starting to make sense?

I often find that a lot of people misunderstand the concept of multiple streams of income and their thinking is usually polarized in one of two directions.

(1) I Love Multiple Income Streams and I’m Trying to Build 100 Of them Now!

This is the type of person that starts 100 different businesses, income streams, jumping around all over the place trying to make money in 50 different directions all at the same time and never actually making ANY real money with any of them.

I’m not going to judge these people because I’ve been there myself!

It’s called the “Shiny Object Syndrome” where you jump all over the place trying to make money in 50 different ways at the same time and never succeed with ANY of them.

On the other side of the spectrum we have the other person…their thinking is more like…

(2) Multiple Streams of Income Are Evil – You Must Focus Only on One Thing Forever and Never Give Up

This is the type of person who joins an MLM and falls into the energy and excitement of the meetings and seminars and get-togethers that the company or their sponsor has, and is brainwashed to think that EVERYTHING else except for that one MLM they are in is a SCAM.

This is the type of person where if you ask them what they’re up to, they’ll spend 30 minutes talking about their MLM, but if you try to mention some resource or training or tool or something that could help them, or you mention another MLM that another friend of yours is in, they’ll be like “OMG!  That thing is a total scam!  My company is not a SCAM but all those other companies, are all SCAMS!”

LOL.  These types of people make me laugh because then they wonder why everyone THEY talk to thinks that THEIR MLM is a scam!

These types of people will usually completely ignore ALL other income streams, regardless whether they’re SYNERGISTIC to their business or not, because they’re afraid of losing FOCUS.

They won’t even look at any tools or resources that anyone recommends to them which could be a HUGE benefit to their business, because they they’re afraid that their sponsor will spank them or something for trying to expand their field of knowledge – LOL.

There Is a Better Way

Look, I totally understand that if you’re in an MLM company, staying FOCUSED and not jumping around from one company to the next every 2 weeks is one of the KEYS to success.

Trying to go in 50 different directions at the same time is counterproductive.  I totally agree with that.

Shiny object syndrome is NOT going to help you become successful.

However, embracing Multiple Streams of SYNERGIZED Income can be the difference between struggling and THRIVING in your business.

I’m not just talking about people who are trying to become Professional Network Marketers.  That’s just an example I used.

Maybe your main income stream that you’re trying to focus on building right now is to be a coach or a mentor.

Or maybe it’s to be a healer or a teacher.

Or maybe you ARE trying to start a lawn mowing business.

Whatever it is that you’re looking to build right now, LOOK for other income streams that can be SYNERGISTIC with the income stream you’re currently building.

Most cell phone kiosks and stores make more money from their SECONDARY income stream – selling cell phone accessories – than they do from their primary income stream!

Most electronics stores make a higher profit from their SECONDARY income stream – selling warranties and service – than they do from their primary income stream (selling electronics!)

If you ARE in fact currently involved in an MLM company, and you want an awesome example of a SYNERGISTIC income stream that fits in with your MLM income, I highly recommend checking out this system by clicking here.

If you’re building another type of income stream, just start looking and I’m sure you can find some synergistic income streams that could significantly multiply your income as an entrepreneur.